- Deliveroo has partnered with leading platform companies through the World Economic Forum to help create The Charter of Principles for Good Platform Work.
- The Charter provides a series of commitments to improve the opportunities for workers in the platform economy.
- Deliveroo Australia's Rider Safety Advisory Panel cited as leading example of good practice.
Melbourne, 29 January 2020: Leading online food delivery platform Deliveroo has announced its role as a founding partner in the development of a new World Economic Forum Charter that commits to principles on good platform work.
In partnership with five other technology platforms, The Charter of Principles for Good Platform Work was developed to improve the environment for the on-demand workforce in Australia and around the world. Outlining eight primary areas to address, including diversity and inclusion; safety and wellbeing; flexibility and fair conditions; reasonable pay and fees; social protection; learning and development; voice and participation; and data management the Charter encourages collaboration across industry, government and with platform workers to raise the industry standards.
The Charter specifically recognises the importance of providing workers with appropriate processes, channels and forums to express their views on platform guidelines and facilitate discussion. It also encourages a commitment to learning and development opportunities, providing access to education and upskilling programmes. Through activities including regular Rider Roundtables, free online learning programs, and innovative initiatives including 'The Big Pitch', which enables riders with an interest in starting their own business to pitch their ideas to leading investors, Deliveroo ensures it is accessible and open for riders to continuously learn and have a platform to openly discuss issues with the company.
Safety and wellbeing are also key pillars within the Charter which stresses that platforms should have policies or guidelines in place to help protect workers from health and safety risks, and should endeavour to protect and promote the physical and mental wellbeing of workers.
Deliveroo has made significant strides in this area, from embedding direct lines of communication between the business and its riders and offering highly-visible reflective safety kits to large-scale initiatives such as Deliveroo Australia's Rider Safety Advisory Panel, launched in 2019. The Panel, which is the country's first rider-run safety panel established by a food delivery platform, aims to better understand safety concerns and continuously improve the rider experience. The Panel was cited as an example of good global practice for safety and wellbeing in the new white paper, The Promise of Platform Work: Understanding the Ecosystem.
Deliveroo has led the way in arguing for an end to the trade-off between security and flexibility which exists in employment law, and providing safe, secure and flexible work is core to Deliveroo's business model. As a founding member of the group of companies to sign up to the Charter, this is the next step in its commitment to ensuring the wellbeing of people engaged in platform work.
Will Shu, Chief Executive Officer and founder of Deliveroo, said: "We know that riders want to balance flexibility and security. Riders who choose to work with us tell us that they want the freedom to choose when, where and whether to work, balanced with security.
"Deliveroo was the first platform to give riders free insurance to protect them in case something goes wrong while on the road and we have long argued that changes are needed to enable platforms such as ours to go further to give more benefits to self-employed riders. This Charter is an important piece of work to move that debate forward."
Ed McManus, CEO for Deliveroo Australia, said: "Today we partner with over 8,000 riders across Australia. Our riders are at the heart of everything we do. As the platform economy grows in popularity with Australians, we are committed to using our leading position to drive conversation and collaboration to raise industry standards. This Charter is a great example of how we can come together to address key issues that directly impact on-demand workers, and shape the future of work."
Following the release of the Charter, the World Economic Forum will work with leading platforms to commence engagement with a wider community, including policy-makers and civil society stakeholders, to discuss the practical measures required to support implementation of the principles for good platform work.
Notes to Editor
The Charter of Principles for Good Work was created by the World Economic Forum in collaboration with Deliveroo, Cabify, Grab, MBO Partners, Postmates and Uber.
Deliveroo partners with 8,000 riders nationally who on average choose to work 15 hours a week, while they fit work around study, hobbies, caring responsibilities or other jobs.
Rider numbers have grown by 50% over the past year demonstrating the growth in new ways of working in the on-demand economy.
Deliveroo is an award-winning delivery service founded in 2013 by William Shu and Greg Orlowski. Globally, Deliveroo works with over 80,000 best-loved restaurants, as well as 50,000 riders to provide the best food delivery experience in the world.
Deliveroo is headquartered in London, with 2,500 employees in offices around the globe. Deliveroo operates in over 500 towns and cities across 13 markets, including Australia, Belgium, France, Germany, Hong Kong, Italy, Ireland, Netherlands, Singapore, Spain, Taiwan, United Arab Emirates and the United Kingdom.
Deliveroo operates in 13 cities across Australia, Sydney, Melbourne, Brisbane, Gold Coast, Perth, Adelaide, Canberra, Geelong, Wollongong, Hobart, Newcastle, Cairns and Penrith.
Contact: Joanne Woo Head of Corporate Affairs Deliveroo Australia